Interested in Cause related marketing?For FREE consultancy call or email



A Mentern bridges the gap between Boomers and Millennials, and  is a seasoned business professional over 50 years old who is interested in sharing their lifetime of experiences and knowledge with others in a workplace environment, but is also willing to learn new skills.

Menterns are  looking to continue working or change careers, and not interested in retiring.

Menterns can be hired by Businesses on a Part time or Full time basis at a mutually agreed hourly rate.

The name MENTERN was derived from


A mentor shares knowledge, advice, and resources depending on the format and goals of a specific mentoring relationship. A mentor may share with a mentee (or protege) information about his or her own career path, as well as provide guidance, motivation, emotional support, and role modeling. A mentor may help with exploring careers, setting goals, developing contacts, and identifying resources. The mentor role may change as the needs of the mentee change. Some mentoring relationships are part of structured programs that have specific expectations and guidelines: others are more informal.


An individual  who is offered an official or formal program to provide them with practical experience in an occupation or profession.


Are individuals who see the world differently. They weren't raised on social media and the internet. This different perspective can be valuable in a professional situation, particularly if an office is heavy on millennials.

Why Businesses need Menterns to help educate and motivate their staff.

An even balance is key with Menterns who will become Interns learning new skills from Millennials in a workplace environment. A perfect example of this concept was brilliantly demonstrated in the movie starring Robert D'Niro called the Intern.

In the movie a retired 70-year-old widower, Ben (played by Robert De Niro), is bored with retired life. He applies to be a senior intern at an online fashion retailer and gets the position. The founder of the company is a tireless Millennial, ho is a driven, demanding, dynamic workaholic. Ben is made her intern, but this is a nominal role - she doesn't intend to give him work, and it is just window dressing. However, Ben proves to be quite useful and, more than that, a source of support and wisdom. Eventually Ben is offered the position of CEO.

They have the experience

They have been at work longer, which means that employees in this age group have the kind of insight that you just can't teach. They've seen firsthand what works and what doesn't. They can use this awareness to inform the choices they make. This foresight makes Mentern professionals valuable in a management role. When you need to select project leaders, you know they'll be up to the task.

They know what they want

Menterns have already gone through the phase where they want to try new adventures professionally. While younger workers might want to do sales one week, the next week they might want to be a graphic designer or give culinary school a shot. This can lead to a lot of turnover for businesses hiring these individuals, which is both costly and tiresome.

When a Business hires a Mentern, they'll likely gain more consistency. At this point, these individuals know what they're looking for in a position and they know what kind of company they'd like to be part of. When you hire someone from this generation, you don't have to worry as much about them leaving in six months for a new opportunity they just have to try out.

They can work with different personality types

After spending years in a professional setting, Menterns have gotten familiar with navigating the waters of office politics. They're not rattled by the office gossip type or the one who takes credit for their ideas. They know how to deal with various personality types in a way that remains peaceful and professional. This makes them valuable mediators in a dynamic office situation.

They're confident

Professionally, Menterns have a confidence that's highly appealing. They trust their own abilities and it makes them decisive team members. You don't have to worry as you send them out on a big client meeting because they'll likely feel calm in the situation. You can trust that they will represent the business well.

They're well connected

After working in the industry for years, Mentern-aged professionals have built up a strong base of connections in the field. Beyond surface-level relationships, these are deep friendships they can leverage when needed. This is beneficial for a business, particularly in a sales-related position. If they need to get in contact with a certain company, they probably know someone there.

They can mentor younger employees

With their knowledge and experience, Menterns are in a perfect position to become influential mentors to younger employees. This improves employee morale and makes everyone in your office better.


People from this generation see the world differently. They weren't raised on social media and the internet. This different perspective can be valuable in a professional situation, particularly if your office is heavy on millennials at the moment.

An even balance is key with Menterns who will become Interns learning new skills from Millennials.


Here are a few Quotations  taken from the book THE MATURE MIND - THE POSITIVE POWER OF THE AGING BRAIN by Gene D. Cohen M.D. PhD.  They reflect a stubborn myth that aging is a negative experience and that "successful aging" amounts to nothing more than slowing the inevitable decline of body and mind.




A study, led by Gene D. Cohen, MD, looked at the impact of professionally conducted cultural programs on the physical health, mental health, and social functioning of older adults. This was the first controlled study to look at the impact of tapping into creative potential apart from treating problems to promote health with aging. Gene D. Cohen offers scientific proof that the mind actually improves with age, creating tremendous potential for growth and satisfaction in the later years. The Golden Years are being redefined.

The fastest-growing segment of the population - those beyond the age of fifty - are no longer content to simply cope with the losses of age.

The world's population consists of Baby boomers, Generation X, Millennials, and Generation Z. They all have contributed to the growth of the planet and will continue to do so, but the value of a Mentern should not be ignored.

Mental acuity and vitality are becoming a life-long pursuit. Now, the science of the mind is catching up with the Baby Boomer generation.

In his landmark book, The Power of The Mature Mind Dr Gene Cohen challenges the long-held belief that our brain power inevitably declines as we age, and shows that there are actually positive changes taking place in our minds. Based on the latest studies of the brain, as well as moving stories of men and women in the second half of life, his book reveals for the first time how we can continue to grow and flourish.

The author describes his fascination with Einstein and his elegant equation describing the equivalence of energy(e) and matter (m) : e=mc squared (c) stands for the speed of light

He rearranged the formula into a creativity equation c= me squared

In this case, c stands for creativity m stands for a person's mass of knowledge, and e stands for experience.

The equation says that our creativity equals our mass of knowledge multiplied by the effects of our experience, which must be considered in two specific dimensions, inner (psychological and emotional) and outer (accumulated life experience, understanding and perspective). This playful equation suggests that creativity is a function of both knowledge and experience, both of which come with age.

 * Gene D. Cohen (1944 -2009) was an American psychiatrist who pioneered research into geriatric mental health. He was the first head of the Center on Aging at the National Institute of Mental Health, the first government-supported center on mental health and aging in the world, and was later the first director of the Center on Aging, Health, and the Humanities at the George Washington University.

Before signing up as a MENTERN and submitting your profile  please  Click here to find out how to create your best profile


If the Social Strategy Group accepts  your application to join our Mentern network you will receive a free memership to join Boomers Cloud.

Sign up as a Mentern or Hire a Mentern


Your Name: